Who is it for?
Businesses with an existing offer that need consistent content, campaign messaging and channel adaptations.
Brand & communication strategy
Brand & communication strategy.
Start with the right question.
When you are unsure where to begin, we review your goals, audience and current communication to set priorities.
Let’s talk about this serviceWHAT IT BRINGS
Clarity on where to focus, why it matters and what to do next.
What can we do together?
- Goals and current situation
- Audience and competitor communication
- Brand message and priorities
- Channel and content approach
- An actionable plan
These are possible areas of work. Included deliverables, revisions, timing and fees are confirmed in your proposal.
01RELATED WORK
See our thinking
in the work.
Brand & communication strategy
Turn your needs
into a clear project.
What do we need from you?
Your audience, priority offer, existing channels, content and any media budget. Do not send passwords through the form.
How do we proceed?
We agree messaging and the content plan, then produce design and channel formats. Publishing and campaign management are scoped separately.
What determines the cost?
Content volume, number of channels, production needs and management period. Media spend, production and licences are listed separately.
Start by sharing your goal and current situation. Deliverables, timing and fees are confirmed in a written proposal.
Request a proposalREAL PORTFOLIO, TANGIBLE DELIVERABLES
See the work.
Make your decision.
BEFORE YOU DECIDE
A closer look
at your questions.
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A small-business digital marketing plan does not begin with joining every platform. It starts with who you serve, how those people discover you and how you respond to enquiries. In a market as broad as Istanbul, narrowing the customer group and service area makes the plan more practical.
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Eight questions to ask before choosing an agency
Compare agencies by their proposed process and deliverables, not only the portfolio or total price. The first step is checking whether they are quoting for the same work.
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How to write a useful agency project brief
A brief does not need to contain a finished solution. A short explanation of your business, problem, customer and known constraints is enough to begin. State uncertainty rather than filling gaps with guesses.
BEFORE YOU DECIDE
Related guides
Working with an agency · 3 min
A digital marketing plan for small businesses in Istanbul
A small-business digital marketing plan does not begin with joining every platform. It starts with who you serve, how those people discover you and how you respond to enquiries. In a market as broad as Istanbul, narrowing the customer group and service area makes the plan more practical.
Working with an agency · 2 min
Eight questions to ask before choosing an agency
Compare agencies by their proposed process and deliverables, not only the portfolio or total price. The first step is checking whether they are quoting for the same work.
Working with an agency · 2 min
How to write a useful agency project brief
A brief does not need to contain a finished solution. A short explanation of your business, problem, customer and known constraints is enough to begin. State uncertainty rather than filling gaps with guesses.
FROM TÜRKİYE, OPEN TO THE WORLD · Brand & communication strategy
Brand and marketing strategy: decide what matters first
We review your audience, value proposition and communication channels. The goal is to clarify what to say, to whom and where. Content production, advertising management and design execution are scoped separately from strategy.
Pare is a design and digital agency registered in Istanbul. We can collaborate with businesses in Türkiye and abroad through Turkish or English meetings, shared files and planned approvals. Share your needs so we can agree deliverables, timing and budget.
Brand & communication strategy · Discuss a proposal04HOW WE WORK TOGETHER
Less uncertainty.
A clear process.
01
Discover
We listen to your business, goals and needs.
02
Define
We agree on scope, deliverables, timing and fees.
03
Create
We progress through agreed design and approval steps.
04
Launch
We deliver, hand over and discuss what comes next.
GOOD QUESTIONS
Before
we begin.
What do I receive from strategy work?
An agreed roadmap covering audience, core message, communication priorities and next steps. Design and implementation are scoped separately.
I’m not sure where to start. Can we talk?
Of course. Tell us about your business, your goal and the problem you are facing. We will clarify the right next step together.
How are pricing and timing decided?
We prepare a proposal based on scope, deliverables, content and integration needs. Timing, revisions and payment terms are agreed before work starts.
Is the work project-based or monthly?
Identity, websites and software can be project-based; social media and ongoing content can follow a monthly scope. We agree on a model suited to your needs.
Can we work together from another city or country?
Yes. We can work through Turkish or English meetings, shared files and online approvals. We agree on time zones, delivery schedules and any on-site production needs at the start.
Can you work with my existing identity or website?
We review what you have first. We can preserve what works and improve the areas that need attention. Not every project needs to start from scratch.
