01 / PARE
Advertising
Connect the right message with the right audience through a measurable journey.
Explore the service Explore the concept studyADVERTISING · DESIGN · SOFTWARE
Good ideas become
better things together.
Your next chapter. Better design, software, advertising and technology.
We build new brands, strengthen business communications and develop websites and software around your needs. Advertising, design and software with a clear scope and agreed deliverables.
SELECTED WORK
Meros
Identity · Web design · SEO
SELECTED WORK
OKSocks
Naming · Identity · Social media
SELECTED WORK
Olentia
Identity · Packaging · Strategy
SELECTED WORK
Sotag
Identity · Web · Mobile · E-commerce
SELECTED WORK
TimeBarber
Naming · Identity · Mobile app
SELECTED WORK
ZOE İnşaat
Strategy · Identity · Web · SEO
PARE / CONNECTED DISCIPLINES
From idea
to impact.
Your business is at the centre. Advertising, design and software work together around it.
- 01
Advertising
Make the idea visible with a clear message.
- 02
Design
Give the brand a distinctive expression.
- 03
Software
Turn the experience into a working system.
PARE / ADVERTISING · DESIGN · SOFTWARE
Distinct disciplines.
One big idea.
We connect how your brand looks, how it is heard and how it works.
02 / PARE
Design
Bring identity, packaging and digital presentation into one visual language.
Explore the service Explore the concept study03 / PARE
Software
Translate a business need into user journeys, functional screens and manageable processes.
Explore the service Explore the concept study02SELECTED WORK
Before we tell you,
let us show you.
Olentia
Identity · Packaging · Strategy
Sotag
Identity · Web · Mobile · E-commerce
OKSocks
Naming · Identity · Social media
TimeBarber
Naming · Identity · Mobile app
Different businesses. A considered answer for each.
Explore all workWHERE SHOULD WE START?
A starting point for your business.
Let’s agree the scope.
Startups and independent businesses
New business: brand + web
Help customers understand who you are, what you offer and how to reach you.
- Logo and core visual identity
- Responsive business website
- Contact and enquiry journey
- Social templates for launch
Your inputs and scope boundaries
From you: Your business idea, audience, product or service information and any existing images.
Trademark registration, hosting, product photography and media spend are scoped separately.
Cafés, independent brands and service businesses
Business: consistent content
Build a planned publishing routine that tells your story instead of starting from scratch every week.
- Monthly content and channel plan
- Post and story designs
- Copy, approval and publishing workflow
- Enquiry and engagement review
Your inputs and scope boundaries
From you: Current product or service information, campaign dates, photos and an approval contact.
Photography, video production, inbox management and paid advertising are scoped separately.
Manufacturers, B2B companies and exporters
Manufacturer: a clear corporate website
Present products and capabilities clearly and make it easier for relevant buyers to request a quote.
- Product and service information architecture
- Phone and tablet responsive design
- Enquiry form and measurement plan
- Technical SEO and management handover
Your inputs and scope boundaries
From you: Product catalogue, technical details, verifiable credentials, images and target markets.
Translation, ERP integration, ecommerce and ongoing SEO are planned separately.
These are suggested scopes. Quantities, page count, revisions, timing and fees are agreed in a written proposal after reviewing your needs. You can also enquire about a single service.
BY BUSINESS NEED
Understand your business.
Start in the right place.
Design and shopping experiences for ecommerce brands
Does your product page answer customer questions? Plan an experience that helps people understand your products and complete their shopping journey, from brand presentation to mobile checkout.
Explore your scopeVisibility and enquiries for service businesses
Customers should quickly understand what you do, who you help and how to reach you. Connect identity, website and social media content around a clear story for your independent business.
Explore your scopeEnquiry-focused websites for manufacturers
You know your capabilities. Your website should explain them clearly to relevant buyers. Bring products, technical information and the enquiry process together.
Explore your scopeIdentity, packaging and web for product brands
Your product is ready. Help customers understand it, recognise it and find where to buy it. We plan identity, packaging and digital presentation together for independent brands.
Explore your scopeDifferent sectors. Scope shaped around your business.
Explore all sectors03WHAT WE DO
The right scope.
Connected solutions.
PARE, AT A GLANCE
Wherever you are.
Advertising, design and software together.
Pare is a design and digital agency working across identity, logo and packaging design, social media, websites, e-commerce and custom software. Based in Türkiye, Pare welcomes project enquiries from businesses in any city or country. We can collaborate remotely in Turkish or English on projects or ongoing services.
A PRODUCT BY PARE
Create proposals.
Follow their progress.
TeklifOn is Pare’s online proposal creation and tracking product. Present proposals with your brand identity, share them through a link and follow viewing activity.
- Branded proposal presentation
- Pricing options and service packages
- Proposal viewing and status tracking
Our own product brings design and software together in one experience.
PARE GUIDES
Good decisions begin
with better questions.
Working with an agency · 3 min
A digital marketing plan for small businesses in Istanbul
A small-business digital marketing plan does not begin with joining every platform. It starts with who you serve, how those people discover you and how you respond to enquiries. In a market as broad as Istanbul, narrowing the customer group and service area makes the plan more practical.
Web & software · 2 min
A practical website pre-launch checklist
A working homepage is not enough to make a site ready for launch. Check content, navigation, forms, links, mobile tasks and search access together.
Web & software · 2 min
Custom software or an existing tool?
An existing tool can be a good starting point for a common business process. Consider custom software when essential rules or integrations remain unsupported, after defining the actual problem.
04HOW WE WORK TOGETHER
Less uncertainty.
A clear process.
01
Discover
We listen to your business, goals and needs.
02
Define
We agree on scope, deliverables, timing and fees.
03
Create
We progress through agreed design and approval steps.
04
Launch
We deliver, hand over and discuss what comes next.
CREATED TOGETHER
Brands we have
worked with.
Different sectors, different needs.
The same care in every project.
GOOD QUESTIONS
Before
we begin.
I’m not sure where to start. Can we talk?
Of course. Tell us about your business, your goal and the problem you are facing. We will clarify the right next step together.
How are pricing and timing decided?
We prepare a proposal based on scope, deliverables, content and integration needs. Timing, revisions and payment terms are agreed before work starts.
Is the work project-based or monthly?
Identity, websites and software can be project-based; social media and ongoing content can follow a monthly scope. We agree on a model suited to your needs.
Can we work together from another city or country?
Yes. We can work through Turkish or English meetings, shared files and online approvals. We agree on time zones, delivery schedules and any on-site production needs at the start.
Can you work with my existing identity or website?
We review what you have first. We can preserve what works and improve the areas that need attention. Not every project needs to start from scratch.